“Burroughs posits an information virus (or ‘virus’ [like]). (Not so, KW says.)
If that plasmic energy is alive, and it is (or it carries) information, then we have living information. Logos? Information plasma which enters through the optic nerve primarily — or auditorily. Signals that control our brains, open GABA blocked circuits. Like pressing keys on a typewriter.
Once having entered the person’s brain via the optic nerve it now modulates brain functioning so that the person subliminally transduces messages (including instructions) and hence is a ‘cell’ in the brain, responding to sentient override — lifted out of the blind forces of the Yin realm, his actions integrated with that of all others like him. It’s like a beehive, a colony entity, and is immortal, replenishing and shedding continually. Member-units (v. Schopenhauer on the fruit flies*).
*In The World as Will and Representation, vol.1, Schopenhauer uses beehives and ant-colonies as an example of the “will-without-knowledge” working in nature.”
From Pamela Jackson and Jonathan Lethem, eds., The Exegesis of Philip K. Dick (New York: Houghton Mifflin, 2011), 360, 907.